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Marketing tips and tools to help your business grow.
Better Healthcare Branding in 3 Steps
A brand is the very essence of a business. It conveys who the company is, what the company does and why consumers should trust them. It is the thing that establishes credibility. It is a part of everything the organization does every day. A successful brand is not...
5 Tips for Better Patient Communication
Communication is vital for a patient's health and helps deepen the provider/patient relationship. Studies show that there is a strong correlation between the communication skills of the healthcare team and the patients ability to follow recommendations. Here are 5...
5 Tips for Better Visual Marketing
Visual marketing involves using images, videos, infographics and more to share information in an engaging and untraditional way. More businesses are using visual marketing to not only shape their brand, but to tell a story. Here are 5 tips for better visual marketing...
One Simple Secret for Boosting Patient Engagement
Patient engagement has become increasingly important for healthcare providers. This is because evidence has shown that engaged patients have better experiences, better health and lower clinical costs. But what can a doctor or other healthcare provider do to ensure...
The Best Patient Review Advice for Doctors
Negative reviews are an unfortunate reality of life. There is no way in the world to make every customer or patient happy all the time. There is always going to be something that could have been done better or differently in a customer or patient’s life. When the...
Tips for Reducing HIPAA Violation Risks on Social Media
Social media marketing has evolved into a highly effective tactic for deepening relationships with patients and continuing the communication after they leave the office. Yet when healthcare providers communicate with patients on public sites such as Facebook they run...
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