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Marketing tips and tools to help your business grow.
How to Create a Patient Survey They’ll Actually Complete
A necessary part of any marketing strategy is having a firm grasp on the customer experience in order to elevate satisfaction rates. This is especially true in healthcare, when reimbursements rates and growth depend on it. While most patients are happy to write a...
Why the Future of Healthcare Depends on Patient Reviews
Patients are becoming more dependent on physician review sites such as HealthGrades and Vitals when choosing a medical provider. According to a Nuance survey of approximately 3,000 patients, more than half of millennials (mid to late 30s and younger) used online...
Five Key Elements to a Successful Medical Marketing Plan
As the year comes to a close and medical practices see the last of their patients of 2015, the needs and goals of the New Year begin to take shape in the minds of organization leaders. Due to the time involved in creating a strategic marketing plan, businesses often...
Five Healthcare Marketing Trends You Must Include in Your 2016 Strategy
Marketing is an evolutionary process. What works for one business, may not work for another. Businesses must stay in tune to the hottest trends when it comes to successfully marketing their organization. As a medical marketing firm, finding and sharing the latest...
How Point of Care Marketing Can Grow Your Medical Practice
Your facility has a holiday savings event coming up. You’ll be giving free mini facials, product demonstrations and samples, and you’ve even decided to add some fun contests into the day for those who attend. But if you’re simply relying on a newspaper or television...
Five Things that Drive Patients Away
In order to be effective, receive reimbursements and grow, healthcare organizations must be in tune to the patient experience. The challenge, however, is having a clear-cut and effective way to measure and understand the patient experience so the right changes can be...
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