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Marketing tips and tools to help your business grow.
Doctors: Don’t let Your EHR Ruin the Patient Experience
Eye contact is something we admire in a person. It shows respect and tells us that the person we are speaking to is paying attention to what we are saying. It is easy to understand why a patient would be frustrated with a doctor who is too busy looking at computer...
The Science Behind Email Marketing
As the healthcare industry evolves into a more consumer driven marketplace it essential that businesses implement strategies that allow them to retain existing patients while securing new ones. There are many ways to market within healthcare, and thankfully they are...
WOW Patient Experiences and Why You Need Them
The patient experience has become the cornerstone for medical practice and facility growth. Without positive patient experiences a medical practice risks negative reviews and declining revenue. A positive patient experience however, is tied to professionalism as it...
How to Make Blogging Less of a Headache in 2014
Medical providers have an inherent responsibility to educate their patients. Outside of the exam room one of the most effective ways to achieve this is through medical blogging. Blogging not only provides information on health related topics, it is also an excellent...
New Year, New Social Media Strategy
The New Year is upon us and with it comes the opportunity to grow while improving the lives of those who encounter your medical practice. Social media has proven to be an effective way to increase exposure online, engage with patients and share information. Even if...
How Seasonal Marketing Can Help Your Medical Practice
For many practices, the seasons present varied marketing opportunities. Certain procedures and treatments are performed best during specific times of the year. Different seasons also bring patients in that you do not normally see during other times of the year. Though...
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