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Marketing tips and tools to help your business grow. 

How to Improve Patient Satisfaction Ratings

It has been widely believed and accepted that if you provide quality patient care, your patient satisfaction rates will be high. We now know that this is not always the case. Research has shown that there is a large disparity between hospital and physician quality of...

The Importance of Having a Website Call to Action

The purpose of a website today is not to list everything imaginable about your practice. It is to get the visitors to take action. This can be filling out a form, calling, visiting another page on the site or answering a questionnaire. A call to action (CTA) on a...

Making Healthcare Healthier

Many patients do not realize they have the power when it comes to their healthcare. They play an important role in their healthcare successes and failures. Why then do many patients find it difficult to engage their providers? A recent study found that patients’ feel...

Medical Marketing Woes

Let’s face it, marketing a medical practice costs money. It also takes time and experience to do it properly. Depending on the medical practice or facilities specialty, there may not have been a need to market previously. As the medical industry becomes more...

How Not to Grow a Medical Practice

Patients have many choices available when considering a health care provider. Insurance companies are relied on less frequently when it comes to medical provider selection. Patient satisfaction is the cornerstone to any marketing growth plan. There are numerous ways...

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