by Melanie Herron | May 12, 2015 | Blog
The objective of any business is to grow and one of the best ways to achieve this is through networking. Networking builds relationships with potential referral sources. Within healthcare 50-80% of new patients come from referrals. For specialists, that number is...
by Melanie Herron | May 6, 2015 | Blog
The significance of delivering positive patient experiences is something most healthcare providers understand. Not only can a patient’s experience affect reimbursement rates, it can also make or break a medical practice in terms of growth. Now recent study findings...
by Melanie Herron | Apr 17, 2015 | Blog
In a busy medical practice it is nearly impossible to maintain a perfect reputation 100 percent of the time. Patients have different opinions and expectations of your practice and while most patients will sing your praises, you are bound to disappoint at least one....
by Melanie Herron | Apr 2, 2015 | Blog
Social media marketing has become an important marketing tool for many businesses, including healthcare. Social media provides an outlet for connecting with existing patients and meeting new ones. The trick, however, is to be strategic and purposeful with your social...
by Melanie Herron | Mar 27, 2015 | Blog
Did you know that 60% of all Google searches are performed on a mobile device? Google is trying to make searching on a mobile device a more pleasant experience. To achieve this, starting April 21 they are rolling out a change to their algorithm that ranks sites. The...
by Melanie Herron | Mar 19, 2015 | Blog
Challenge: Your website is getting lots of visitors, but considering the amount of views your site gets per day, the majority are not converting to leads or patients. A common problem many businesses experience is the lack of conversion on their medical website. Not...
