by Melanie Herron | Sep 14, 2015 | Blog
If you are interested in improving your patient satisfaction scores, you should consider investing time and money in your staff. The Health Care Satisfaction Report by Press Ganey, Inc., noted that increases in employee satisfaction are associated with increases in...
by Melanie Herron | Sep 1, 2015 | Blog
Patients come to your practice every day with a specific need. As a medical provider, it is your goal to meet most, if not all of your patients’ medical needs. What happens when your patient has a need that is not brought up during a visit because they do not know...
by Melanie Herron | Aug 21, 2015 | Blog
Finding affordable ways to build a brand and generate new leads and patients is a top priority for most healthcare decision makers. Yet, many businesses get in the rut of marketing the same way over and over, just because that is how its always been done. Today’s...
by Melanie Herron | Aug 12, 2015 | Blog
Improving the patient experience is priority one for most healthcare organizations. They realize that one of the most effective medical marketing strategies is a happy patient. Yet the way many go about achieving this falls short. While free Wi-Fi and comfortable...
by Melanie Herron | Jul 29, 2015 | Blog
Blogging is one of the most effective ways to generate new leads and patients for your medical organization. Each blog provides a new way to be found by search engines through the use of unique keywords. Blogs allow businesses to provide information on a variety of...
by Melanie Herron | Jul 21, 2015 | Blog
Smart medical marketers understand that in order to be effective, they must provide education through communication. Messages must be crafted in such a way that they resonate with the business’s target audience. This can be challenging when the business provides...