by Melanie Herron | Jan 11, 2013 | Blog
If you are looking for ways to create a bigger presence for your medical practice or facility look consider social media. Social media provides a powerful way to increase a medical practices exposure to potential patients. Social media marketing is one of the best...
by Melanie Herron | Jan 4, 2013 | Blog
Out with the old and in with the new. That is a saying that many can appreciate, especially at the start of a new year. When it comes to marketing, however, it can be challenging to step out of our comfort zones. It is easy to get in a rut and do the same thing (or...
by Melanie Herron | Dec 26, 2012 | Blog
The reputation of a medical provider can drive the success or failure of a medical practice. Patients today use the internet to share their experiences with others. It is vitally important that medical providers take a proactive approach to online reputation...
by Melanie Herron | Dec 18, 2012 | Blog
Most people are aware of the potential HIPAA violations that can occur when using social media within a healthcare setting. But what many fail to recognize is the potential risk made by employees who utilize social media personally. A study by Nucleus Research found...
by Melanie Herron | Dec 7, 2012 | Blog
As 2012 comes to a close, medical practices are gearing up for the new year. If you haven’t already done so, this is the time to create a growth strategy for 2013. Marketing and strategic planning often take a back seat to the more pressing matters of the here and now...
by Melanie Herron | Nov 28, 2012 | Blog
Within the healthcare industry, social media allows providers to engage and educate their patients and prospective patients. Many practices are interested in joining the more than 11 million businesses that have a Facebook page but are hesitant. Two things holding...
