by Melanie Herron | Apr 18, 2011 | Blog
It’s nearly impossible for a business to maintain a perfect reputation with 100 percent of their customer base. Patients, like customers, are all individuals with varying personalities. Some of them may be outspoken fans who sing your praises to everyone they meet....
by Melanie Herron | Apr 11, 2011 | Blog
Since the advent of social media, users across the planet have become addicted to sharing information online, whether it is news, media, or opinion. There’s something subtly attractive about having the freedom to express one’s opinion in a place where countless others...
by Melanie Herron | Apr 4, 2011 | Blog
Every relationship starts with that first phone call, that first meeting between your practice and your potential patient. First impressions can help make or break your healthcare marketing strategy. This is common knowledge, yet many practices find that business is...
by Melanie Herron | Mar 28, 2011 | Blog
More and more healthcare providers are finding social media marketing to be a versatile way to connect with their patients. Perhaps the idea of patient interaction via the social network excites you. Or are you hesitant? Do you wonder how best to approach the topic of...
by Melanie Herron | Mar 21, 2011 | Blog
An effective medical marketing campaign begins with a purpose and ends with a new patient. The process between these two points can be confusing especially with the evolution towards internet marketing. Our last two blogs showcased what you can do as a medical...
by Melanie Herron | Mar 16, 2011 | Blog
In this age of medical marketing, it is important to change strategies and remain fluid to consistently grow a medical practice. One change that has occurred is the growing importance of using the internet to brand, educate and communicate with patients. Last week’s...