by Melanie Herron | Sep 3, 2021 | Blog, Marketing Tips, Medical Marketing, Social Media Marketing
When you think of the phrase stealth marketing, what comes to mind? A ninja placing unsuspecting ads in ways that only your subconscious recognizes? A kind of subliminal messaging? Kind of. But not really. At least, not today. More luxury businesses have moved to...
by Melanie Herron | Aug 13, 2021 | Blog, Content Marketing, Marketing Tips, SEO, Social Media Marketing
In an era of marketing strategies that have become more digital, everyone wants to see the analytics. How many followers do you have? Where are your service pages ranking on search engine results pages (SERPs)? What’s been the reach of your most recent digital ad...
by Melanie Herron | Jun 28, 2021 | Blog, Marketing Tips, SEO
When the world experiences a pandemic like what we felt with COVID-19, change will happen. Some of it will be temporary, some permanent, but most of it, we honestly still don’t quite know. Such is the continued state of things in the world of marketing, where many...
by Melanie Herron | May 31, 2021 | Blog, Content Marketing, Marketing Tips, Medical Marketing, Social Media Marketing, Uncategorized
If you run a healthcare clinic, be it a physical therapy practice, a dentistry office, or a clinic for holistic medicine, there’s one measurable by which you will ultimately judge the success of any marketing effort: the number of new patients in the door. So...
by Melanie Herron | Apr 28, 2021 | Blog, Content Marketing, Marketing Tips, Medical Marketing, Social Media Marketing
We’re just a few weeks into the professional baseball season, and already fans of America’s Pastime can identify professional batters and pitchers who, for whatever reason, find themselves amid a slump. Such reductions in performance happen to the best of players....
by Melanie Herron | Mar 24, 2021 | Blog, Marketing Tips, Medical Marketing, Social Media Marketing
No one starts a business – invests capital and sweat equity into an entrepreneurial effort – without dreams of setting a higher standard in his or her market. If you have something of value to offer and you feel these goods or services can truly make a difference in...