by Melanie Herron | Sep 13, 2024 | Blog, Marketing Tips, Medical Marketing, Referral Marketing
Establishing and maintaining strong relationships with physician referral sources is crucial for the growth and success of healthcare providers. In fact, it is one of the most critical medical marketing tactics any healthcare business can employ. Referral marketing...
by Melanie Herron | Sep 3, 2024 | Blog, Content Marketing, Marketing Tips, SEO
One of the best ways to improve your online rank is to regularly write a blog using keywords relevant to your business and the services you offer. Marketing is changing rapidly, but one thing that remains constant is that content is king, and one of the most effective...
by Melanie Herron | Aug 13, 2024 | Blog, Marketing Tips
In today’s competitive business landscape, providing an exceptional customer experience has become more crucial than ever. Many experts argue that it has become the most essential marketing tactic businesses should focus on perfecting. Customer experience...
by Melanie Herron | Aug 1, 2024 | Blog, Content Marketing, Digital marketing, Marketing Tips, SEO
Maintaining a solid online presence is crucial for the success of any business. One key aspect of enhancing online visibility is regularly updating your website for search engine optimization (SEO) purposes. Search engines constantly update their algorithms, and by...
by Melanie Herron | Jul 15, 2024 | Blog, Content Marketing, Digital marketing, Marketing Tips, Medical Marketing, Social Media Marketing
As we slide deeper into 2024, healthcare businesses must assess how their business is performing compared to their goals for the year. It is equally important to review marketing performance to identify changes that need to be made if a tactic is underperforming. ...
by Melanie Herron | Jul 9, 2024 | Blog, Branding, Content Marketing, Digital marketing, Marketing Tips, Medical Marketing, Social Media Marketing, Videos
In recent years, consumer behaviors have evolved rapidly, driven by technological advancements, changing demographics, and shifting societal values. As a result, businesses must stay abreast of these changes to remain competitive and relevant in the marketplace. Here...
