by Melanie Herron | Oct 11, 2011 | Blog
The term community has changed. It used to mean a gathering of people, however, as cities grow, people are becoming more spread out. Large hospital systems are buying the smaller ones in an effort to expand their patient reach. Meanwhile, consumers have become...
by Melanie Herron | Apr 4, 2011 | Blog
Every relationship starts with that first phone call, that first meeting between your practice and your potential patient. First impressions can help make or break your healthcare marketing strategy. This is common knowledge, yet many practices find that business is...
by Melanie Herron | Jan 24, 2011 | Blog
The doctor-patient network is a web of interconnecting relationships forged between each person who steps through your door. A key strategy for effectively growing an aesthetic practice is optimizing patient referrals, but as a provider, it is important to understand...
by Melanie Herron | Jan 5, 2011 | Blog
Medical mystery shopping has become more and more necessary and common with the health reform changes underway. The increased need to see more patients because of decreased reimbursements means that patients may potentially end up shortchanged when it comes to quality...
by Melanie Herron | Dec 10, 2010 | Blog
The medical industry is well aware of the need to improve patient satisfaction in order to further develop and grow a medical practice. There are many blogs written about this very subject to help practitioners learn how they can improve the patient experience. To...
