by Melanie Herron | Oct 16, 2017 | Blog
Virtually every business in the world has a competitor of some kind. Coke versus Pepsi, iPhone versus Samsung, and the list goes on and on. Competition is good. It provides consumers with choices. When it comes to healthcare, choices can bring life-saving options to...
by Melanie Herron | Sep 29, 2017 | Blog
A challenging feat for many businesses is tracking what is working in their marketing efforts. Knowing the importance of lead tracking and having a team that is committed to helping solve for it can be entirely two separate tasks. When it comes to social media, the...
by Melanie Herron | Aug 21, 2017 | Blog
The key to a successful business is having a team of talented, committed and engaged people. The employees within an organization are its lifeblood. This couldn’t be truer in healthcare where turnover is high and finding qualified staff can be challenging and...
by Melanie Herron | Jul 26, 2017 | Blog
Social media is an attractive medical marketing strategy for most healthcare practices. The appeal of connecting with the community via a very affordable and easy-to-use platform makes it an ideal choice, but it often prompts a common question: how do you maintain...
by Melanie Herron | Jul 12, 2017 | Blog
If a picture is worth a thousand words, a picture taken and shared on social media by an influencer of a product or service should be worth a million – dollars. A simple picture or post shared by an influencer can often do more for a brand than traditional...
