by Melanie Herron | Jun 13, 2011 | Blog
If you have made the decision to adopt a social media marketing strategy for your healthcare practice, you have probably run into an application called Foursquare while researching popular social media trends. Foursquare is a mobile-based application that allows its...
by Melanie Herron | Mar 1, 2011 | Blog
Health is one of the most valuable things to any individual. As someone who has an impact on a patient’s well being, lending a listening ear to fears and concerns is important for you to remember, because it is one of the most direct ways to grow your practice....
by Melanie Herron | Feb 21, 2011 | Blog
This is the time of year when censuses at hospitals and wait times at doctor’s offices go up, up, up. Wintertime and springtime are when ailments such as colds, allergies, and the flu hit patients hard. Though your workload may be increasing, did you know that...
by Melanie Herron | Jan 24, 2011 | Blog
The doctor-patient network is a web of interconnecting relationships forged between each person who steps through your door. A key strategy for effectively growing an aesthetic practice is optimizing patient referrals, but as a provider, it is important to understand...
by Melanie Herron | Jan 20, 2011 | Blog
As marketing consultants, a question we frequently are asked is how to deliver the argument of adding social media to a medical practice. Medical providers are typically cautious when considering moving to the social media realm of marketing. This challenge puts the...
