by Melanie Herron | Mar 7, 2014 | Blog
Every relationship starts with that first phone call, that first meeting between your practice and your potential patient. First impressions can help make or break your healthcare marketing strategy. This is common knowledge, yet many practices find that business is...
by Melanie Herron | Feb 27, 2014 | Blog
Growing a medical practice or facility has changed drastically over the years. Consumers understand they have a choice when it comes to medical and dental providers and insist on seeing the best. Consumers no longer trust claims made by providers that they are the...
by Melanie Herron | Feb 7, 2014 | Blog
Eye contact is something we admire in a person. It shows respect and tells us that the person we are speaking to is paying attention to what we are saying. It is easy to understand why a patient would be frustrated with a doctor who is too busy looking at computer...
by Melanie Herron | Jan 21, 2014 | Blog
The patient experience has become the cornerstone for medical practice and facility growth. Without positive patient experiences a medical practice risks negative reviews and declining revenue. A positive patient experience however, is tied to professionalism as it...
by Melanie Herron | Jan 10, 2014 | Blog
Medical providers have an inherent responsibility to educate their patients. Outside of the exam room one of the most effective ways to achieve this is through medical blogging. Blogging not only provides information on health related topics, it is also an excellent...