by Melanie Herron | Jun 3, 2014 | Blog
A successful medical marketing campaign begins with a purpose and ends with a new patient (or two). The process between these two points can be confusing, especially with the move from conventional marketing to Internet marketing. With Internet marketing, businesses...
by Melanie Herron | Nov 8, 2013 | Blog
Have you ever found yourself itching for information? Have you ever been curious to know the answer to a particular question or the location of a particular place? How often have you gone to Google or another search engine trying to find the answer, only to be...
by Melanie Herron | May 31, 2013 | Blog
After creating a website for your medical practice, it is important to keep it updated to remain relevant on the Internet. Blogging is the easiest way to make website updates that make a website stay relevant on the Internet. What is a Blog? Blogs have been around for...
by Melanie Herron | Mar 7, 2013 | Blog
When marketing in any industry, it is important to choose the most effective ways to promote your business with the smallest monetary investment. Social media marketing has evolved into a very popular way for businesses to promote their practice and facilitate...
by Melanie Herron | Jan 25, 2013 | Blog
A common question among medical practices is whether or not they should hire a full-time marketing person or outsource. I can appreciate both sides of the debate having worked as both the marketing director of several health care organizations as well as the president...
